A nation dons lycra to #ridewithbrad
It started with a tweet from cycling star Bradley Wiggins and it is culminating in a parade of lycra and spandex not seen since Spinal Tap's last tour.
The Olympic champion led the public in a cycling session, with 100km or 160km routes available, through Lancashire, starting and finishing in the town of Barnoldswick.
With the chance to ride alongside the Olympic and Tour de France champion up for grabs, the nation responded - one person even came from Chicago!
Here is a flavour of the tweets from the starting line.
@astronomeradam '2000 people at #RideWithBrad and I'm The only one not in Spandex. http://pic.twitter.c Wot?'
@theboygriffin: 'On the start line for #ridewithbrad - don't try and burn Bradley off at the start.....'
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